| Spreading The Word | Coop Maintenance |
Spreading the word
In tandem with our wonderful PR coverage, our social channels are an essential way for us to spread the message that hens make brilliant pets, and we just love the community of hen helpers that continues to grow there. A simple share could connect with someone who then ends up saving some lives – it's powerful stuff. Here are some of our top performing posts from the past few months.
A simply gorgeous video we shared of a dear little hen having her chin stroked, while she had a look of pure contentment on her face, was viewed by more than 150,000 people. The comments thread underneath it was joyous, with hundreds of you saying how affectionate these little birds are.
Last month we were up against it trying to find homes for hens with little time to spare. Our Facebook appeal was viewed over 70,000 times and was shared more than 400 times. We’re delighted to report that all the hens found homes thanks to a combination of social media and regional PR coverage.
Another video that struck a chord was a sweet doorway chat between two adopted hens and their keeper, Lauren. They could be heard gently chirruping away in a moment of pure happiness – it's the sort of life all our rehomed hens enjoy and we’re so, so grateful to all of you who make it happen.
Our ever-growing Instagram platform features a feed full of feathers, from the downright hilarious and heartwarming to more informative and appealing posts. This cheeky girl who’d hopped into the driver’s seat of her keeper’s car went down a treat with our audience, with 717 of you hitting the heart button and hundreds more sharing the post with your friends.
The direct nature of this post caught your attention and undoubtedly led to hens finding homes as a result thanks to the number of you who liked and shared it. If only little Rainbow knew the effect her brilliant photo would have!
‘689 little lives. 4 days.’ This caption really resonated with our Instagram followers as well as Facebook and how could it not when accompanied with this gorgeous photo of two tatty, yet happy, little hens. Bristol, Dorset, Devon and Somerset were the sites that needed more adopters to sign up to, and our appeals worked with all those 689 hens ending up as much-loved pets just days after this post went out.